DAZZLE SHIP NFT + Metaverse + Web 3
Innovation Lab
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Culture is our Growth Engine.

DAZZLE SHIP is a metaverse IP & innovation lab. 

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100 years ago ‘Dazzle Ships’ used a form of camouflage that challenged the enemies sense of perception to avoid conflict.

Science tells us that shifts in perception disrupt our brains habitual patterns and unleash new perspectives.

We help people introduce new concepts into the world using a mixture of storytelling, animation, design and radical creativity.

Lost Archives: Building Culture: The History of Grime 2000-2010

As a team we have decades of experience throwing parties and creating new culture powered by decentralized technology. 

We grew up on pirate radio (the ultimate decentralized technology) in London, and were part of the founding team of RWD, which we grew into one of the UK’s largest music and culture platforms, the first to champion new forms of music such as dubstep, garage and grime.

We’ve spent the 20 years since working to scale decentralized culture and creativity, building multi-billion dollar web3 companies, scaling decentralized platforms to 100s of millions of users, creating world-class cryptoart and writing best-selling books about decentralization.

We’ve dug out a. previously lost documentary from the archives, documenting the progression of grime culture from 2000-2010.

Photography : Keiran Pharoah

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DAZZLE SHIP™

100 years ago 'Dazzle Ships' used a form of camouflage that challenged the enemies sense of perception to avoid conflict. Science tells us that shifts in perception disrupt our brains habitual patterns and unleash new perspectives. Powerful stories open us up to new worlds and concepts. Increasing empathy, questioning pre-judgements and forging new connections with each other. DAZZLE SHIP™ is a Metaverse based creative studio producing IP, brands, strategy and creative campaigns.
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