Radical by Design

DAZZLE SHIP™ is a design-driven creative studio producing films, experiences and multi-platform campaigns.

We work in partnership with clients across TV, gaming, esports, sports, technology, music and charitable causes.

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100 years ago ‘Dazzle Ships’ used a form of camouflage that challenged the enemies sense of perception to avoid conflict.

Science tells us that shifts in perception disrupt our brains habitual patterns and unleash new perspectives.

We help people introduce new concepts into the world using a mixture of storytelling, animation, design and radical creativity.

Racer 4 – Drone Racing League

Combining ultra speed and immense beauty - A video introduction to the world’s first professional racing drone

Racer 4 – Drone Racing League

Building on the success and learnings that came from working with DRL since the companies inception we visually explored the idea of combining ultra speed with immense beauty.

The Racer 4 campaign was targeted to generate hype for the 2019 DRL Allianz World Championship Season, which premiered a few days after the Racer 4 launch on NBC and Twitter. The R4 announcement helped DRL drive more than 6 million viewers to DRL’s Twitter stream alone and nearly 500K viewers on NBC — the highest season premiere viewership on TV in DRL’s history.

The DRL Racer4 is made for fans. This is a true, field-ready version of the Racer4 drone — DRL’s latest generation racing rig, flown by all the pilots in the 2019 DRL Allianz World Championship Season. This is like no other drone on the planet. Its slim, agile rig surges with raw power and rockets at full throttle thanks to its one-of-kind engineering and design.

 

Client: The Drone Racing League
Production: : DAZZLE SHIP
Creative Direction:: DAZZLE SHIP, John Moses
Lead Animation: : Arnaud Peron, Rory McLean
3D Artists: : Linus Zoll, Furkan Günal, Erik Major
Music: : Magic Sword
Script: : DRL / Glen Gury
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Let’s work together

If you’d like to speak about a future project, a potential collaboration or just to say ‘hi!’ then drop us an email.

Let's work together

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