Radical by Design

DAZZLE SHIP™ is a design-driven creative studio producing films, experiences and multi-platform campaigns.

We work in partnership with clients across TV, gaming, esports, sports, technology, music and charitable causes.

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100 years ago ‘Dazzle Ships’ used a form of camouflage that challenged the enemies sense of perception to avoid conflict.

Science tells us that shifts in perception disrupt our brains habitual patterns and unleash new perspectives.

We help people introduce new concepts into the world using a mixture of storytelling, animation, design and radical creativity.

Benecol

Animated TV spot following the journey of ’Steves Heart’ and the way it reacts to different life events.

Benecol

One of our favourite advertising agencies ‘Mother London’ approached us to work with them on a TVC for Benecol. We worked closely with their team of creatives who wanted to revolutionise Benecol’s approach from their previous broadcast campaigns. Dazzle Ship worked with the edgy contemporary style provided by Owen Davey’s illustrations.

Client: Benecol
Agency: Mother London
Animation: Dazzle Ship
Art Direction: Owen Davey
benecol tv commercial illustrations motion graphics
benecol tv commercial illustrations motion graphics

One of our favourite advertising agencies ‘Mother London’ approached us to work with them on a TVC for Benecol. We worked closely with their team of creatives who wanted to revolutionise Benecol’s approach from their previous broadcast campaigns. Dazzle Ship worked with the edgy contemporary style provided by Owen Davey’s illustrations.

benecol tv commercial illustrations motion graphics
benecol tv commercial illustrations motion graphics

The theme was the journey of ’Steves Heart’ and the way it reacts to different life events and the impact Benecol can make to part of a healthy lifestyle. Being Heart focused we wanted to create a rhythmic animation that flows to the beat of the heart (which is on average 72 times per minute)

benecol tv commercial illustrations motion graphics
benecol tv commercial illustrations motion graphics
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Let’s work together

If you’d like to speak about a future project, a potential collaboration or just to say ‘hi!’ then drop us an email.

Let's work together

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